The price of the creator economy, measured monthly
What a subscription actually costs, published every month and frozen when the month closes.
$8.53per month
What a subscription costs after discountsn = 317
Headline numbers
July 2026 in six numbers
Every month we publish what a subscription actually costs across the 400 creators listed on LuvsOne, after the discounts most of them run. Each month is frozen when it closes, so a figure quoted today still reads the same in a year.
The series
Every month we have, side by side
A chart needs at least two released months.
Advertised against real
What the sticker price hides
The gap between what a subscription lists at and what it charges, in July 2026.
For researchers
How unevenly attention is spread
Not published by the platform itself. Free to reuse under CC BY 4.0.
Attention inequality
How likes are spread across the published catalogue
Share of all likes
The bottom half of the catalogue holds 13% of all likes. The top 10% hold 55%.
Gini 0 would mean every creator gets the same share of the likes. Gini 1 would mean a single creator gets all of them.
The catalogue behind it
Photos published
Videos published
Posts holding them
Live streams aired
Likes collected
Pricing by niche
What each niche really costs
July 2026. A niche with fewer than 15 priced profiles is left out rather than published thin.
| DNA niche | Real / mo | Advertised | Median | n |
|---|---|---|---|---|
| Fetish Focus | $8.86 | $12.90 | $7.99 | 75 |
| Hardcore Performer | $7.29 | $11.97 | $6.00 | 51 |
| Girlfriend Experience | $7.89 | $14.96 | $5.00 | 39 |
| Casual Real | $7.03 | $13.09 | $6.25 | 32 |
| Fitness And Sporty | $8.64 | $13.73 | $7.75 | 26 |
| Roleplay And Cosplay | $15.33 | $16.68 | $7.50 | 16 |
| Mature Seduction | $9.74 | $13.05 | $6.48 | 16 |
Country and score
Where they are, and how good they are
Where creators are
- United States$8.6392
- United Kingdom$9.0126
- Romania$7.0715
- Colombian/a12
- Canadan/a8
How the catalogue scores
Every month keeps its own address
Computed once when the month closes, then never revised.
Free for journalism and research. Attribution with a link is all we ask.
Download and attribute
July 2026 release, CC BY 4.0
Every release carries schema.org Dataset markup, so it is eligible for Google Dataset Search. How the numbers are produced is in the methodology.
Public API, v1
Read-only, aggregates only, no key required
- GET/api/v1/price-indexthe monthly series
- GET/api/v1/summaryheadline numbers
- GET/api/v1/discountsdiscount aggregates
- GET/api/v1/inequalitygini, lorenz, shares
- GET/api/v1/nichespricing by DNA
- GET/api/v1/countriespricing by country
- GET/api/v1/price-index.csvthe series as CSV
Add ?release=2026-07 to any endpoint to pin it to a frozen month. No per-creator fields are exposed, and a breakdown appears only where at least 15 profiles back it.
Example response
GET https://luvs.one/api/v1/price-index
{
"release": "2026-07",
"frozen_at": "2026-08-03T15:39:25.000Z",
"series": [
{ "month": "2026-07",
"avg_real": 8.53,
"avg_advertised": 13.09,
"median": 6.66,
"pct_on_discount": 51.42,
"n": 317 }
],
"license": "CC-BY-4.0",
"source": "https://luvs.one/stats"
}For journalists and researchers
Working on a story or a paper about the creator economy? We pull custom aggregates from the full pricing and engagement history behind the published catalogue. Always free, always with the methodology attached.